Following the launch of the EOS M3 that caters for more serious photography, Canon has released the new EOS M10, a model that targets beginners and entry-level users. With the introduction of the latter, Canon now offers two separate lines of mirrorless cameras. In this article, I will make abundant use of photos to explain in detail the appearance and controls of the much-talked-about EOS M10. (Reported by: Takeshi Ohura)
Smart appearance, free of redundancy
Though resembling the body shape of the EOS M with the grip omitted, the EOS M10 looks smarter and simpler with no redundancy. Through this new model, Canon's design team has successfully demonstrated how it is possible to create a stripped down but yet attractive appearance while incorporating the controls necessary to function as a camera.
From the six photos above, we can tell that the LCD monitor now supports touch-screen operation, and the number of controls at the back of the camera has also been reduced to the minimum. The camera also comes in black, in addition to the white version.
The body size and weight of the EOS M10 are 108×66.6×35mm and 301g (including battery and memory card) respectively. If we compare it to the EOS M3, which is 110.9×68×44.4mm in size and 366g in weight (including battery and memory card), the EOS M10 is lighter while the size of the two cameras are similar except for the body thickness (including the grip).
Well-balanced layout of controls
Operation of the camera feels very much the same as other Canon mirrorless and compact digital cameras. As mentioned, while the LCD monitor now supports touch-screen operation, changes introduced are not as bold as they were for the PowerShot G9 X, where the cross keys were omitted. Users of Canon's existing DSLR models therefore will not find the operations unfamiliar.
One of the characteristic features is the location of the front dial on the same axis as the shutter button, which makes the camera easy to use. Entry-level users would probably want to control the exposure settings themselves once they are more familiar with how to operate the camera. This is made easy with the positioning of the front dial. Also, although the wheel surrounding the cross keys on models such as the EOS M3 is not available on the EOS M10, I find this omission understandable judging from the characteristics of the camera.
The area around the shutter button is simple. The mode switch is located near the power switch. The camera comes with a built-in pop-up flash but the hot shoe has been omitted.
Controls on the rear of the camera. The cross keys come with a button at the top and the bottom respectively to create a simple look, as with the top surface.
A protrusion is created at the area where the right thumb rests for a more stable hold. The texture of the rubber layer also feels comfortable.
Built-in type pop-up flash with a guide number of approximately 5 (ISO100, in metres). The new standard zoom lens, EF-M15-45mm, covers a wide angle that is equivalent to 24mm in the 35mm format.
Unique shooting mode concept
The concept of the shooting modes on the EOS M10 is a unique one. It is rather common among entry-level models that selection of a shooting mode is done from the menu. On the EOS M10, however, the same menu not only contains technical modes such as Aperture-priority AE and Program AE, but also basic modes such as "Portrait" and "Landscape", as well as Creative filter effects such as "Toy Camera Effect" and "Miniature Effect".
Not only so, shooting mode is located at the top of the shooting menu page to allow for speedy selection. I believe that to an entry-level user, adopting such a style that does not divide the shooting modes into finer categories is actually easier to understand.
The shooting mode selection screen. Here, you can find a list of modes including basic shooting modes, Creative filter effects, and shooting modes. It allows for more intuitive mode selection compared to one that classifies them into finer categories.
The menu screen has almost the same design and layout with other EOS series cameras, so existing EOS users will find it quite familiar. The menu items from the top are the shooting menu, function setting menu and Custom Functions menu.
LCD monitor for taking selfies
The EOS M10 comes with a 3.0-type LCD monitor with a resolution of approximately 1.04 million dots, the same as that of the EOS M3. The movable range of up to 180° makes it easy to take selfie shots. On the shooting menu, you can find a [Reverse Disp.] item, which reverses the image laterally to display a mirror image when the LCD monitor is tilted upward by 180°.
The EOS M10 does not support mounting of an EVF as the hot shoe has been omitted. This is also one of Canon's bold decisions.
The LCD monitor can be tilted in the upward direction up to 180°. It also supports display of a mirror image for users to determine the best selfie angle. The LCD monitor used is the 3.0-type with approximately 1.04 million dots, and supports touch-screen operation.
The layout of the Live View screen is almost identical to that of the EOS M3. Grid lines are displayed over the image.
The shooting function screen also looks very much the same as that of the EOS M3. Users are recommended to remember this screen as it can be used to set different functions.
Adequate basic specifications and dramatic enhancement of AF
Next, let us take a look at the key components.The M10 uses the DIGIC 6 image processor , which has a higher image quality and processing speed, ensuring enhanced depictions.
The EOS M10 is equipped with a CMOS sensor with an effective resolution of about 18 megapixels. The ISO speed ranges between ISO 100 and 12800, and is expandable to ISO 25600. The image processor used is DIGIC 6, the latest version.
The selectable ISO speed ranges between ISO 100 and 12800, and is expandable up to ISO 25600.
Although the continuous shooting speed of 4.6 fps is sufficient for entry-level users, I felt that heavy users of the continuous shooting feature might prefer it to be faster in order to perform their shoot more smoothly. Perhaps we could look to future models for that.
Many will think of the first-generation EOS M when it comes to Canon's mirrorless cameras, and therefore also probably still have the impression that the latter mean slow AF speed. However, the successive models in the EOS M series offer a sufficiently high AF speed that is comparable to other competing models. The same applies to the Hybrid CMOS AF II on the EOS M10 if you are using the camera for shoots in general.
After using the EOS M10, my impression is that there is no noticeable difference in the AF speed compared to the EOS M3 that I am currently using (which uses Hybrid CMOS AF III), and the camera is able to offer a stress-free experience.
The Hybrid CMOS AF II is a hybrid AF system that combines both phase-difference and contrast detection AF. Compared to a contrast AF system, this hybrid system boasts a faster AF speed and also a wider AF area.
Wi-Fi/NFC features are in line with the trend
Today, Wi-Fi has become a standard feature on digital cameras. The EOS M10 uses this feature to support image browsing and remote shooting from a smartphone or tablet device installed with the special Camera Connect application. Users can also exchange data between two cameras or print directly from a printer that supports Wi-Fi printing.
One-touch smartphone button that starts communication between the camera and a smartphone pre-installed with Camera Connect at a single press.
To connect the EOS M10 to a smartphone device pre-installed with Camera Connect, simply press the Mobile Device Connection button. The EOS M10 also comes with an NFC feature that enables communication with NFC-compatible Android devices at a single touch. Operation of the Camera Connect application is smooth, so users are recommended to make good use of this feature.
The camera is also compatible with Canon's Connect Station CS100 photo storage system.
New standard zoom lens with a wide angle of 24mm
Released together with the EOS M10 is a new EF-M standard zoom lens, the EF-M15-45mm f/3.5-6.3 IS STM, which has a viewing angle range equivalent to 24mm to 72mm in the 35mm full-frame format. Compared to the existing EF-M18-55mm f/3.5-5.6 IS STM, which offers a range equivalent to 28.8mm to 88mm in the 35mm format, we can tell that the new lens focuses on the wide-angle focal length.
There are many occasions where a wider angle would come in handy, such as when you are taking a selfie or commemorative group photo, so the wide angle of the new lens is a much welcome decision. Additionally, with the adoption of a lens retraction mechanism, the EF-M15-45mm f/3.5-6.3 IS STM can be stored compactly and boasts excellent portability.
The EF-M15-45mm f/3.5-6.3 IS STM was released concurrently with the EOS M10. It adopts a lens retraction mechanism that makes the lens more compact when it is not in use.
Starting from the top left in the clockwise direction, the photos above show the EF-M15-45mm f/3.5-6.3 IS STM when it is fully retracted, and when it is set to the wide-angle end (15mm), standard focal length (28mm), and telephoto end (45mm).
The EOS M10 uses the LP-E12 battery, the same model used by the EOS M with a battery life of about 255 shots per charge based on the CIPA standard. Trying out the camera, I found that the battery performance was not quite up to that standard.
The tripod mounting hole is positioned along the optical axis. As with the PowerShot G9 X, a high-end compact digital camera, it conveys Canon's uncompromising commitment as a camera manufacturer.
The memory card slot is located on the left side of the camera, which is rare for cameras belonging to this class as the slot is usually found inside the battery compartment.
The EOS M10 is not just a camera for beginners and entry-level users. It is packed with considerations that even photo enthusiasts would find helpful, while its relatively affordable pricing is also an appeal. The colourful face jackets available suggests that camera seeks to appeal to young female users. Even so, the EOS M10 is ultimately a mirrorless camera an entire family could use, and is worthy of more widespread attention on that basis.
Born in 1965 in Miyazaki Prefecture, Ohura graduated from the Department of Photography, College of Art, Nihon University. After his career with the editorial department of a motorcycle magazine and a design planning firm, he became a freelance photographer. He writes mainly for photography magazines based on his experience in using digital cameras for commercial shoots. Outside of work, he enjoys looking at photos and makes it a point to visit galleries regularly. Ohura is a member of the Camera Grand Prix Selection Committee.
Delivers daily news related to topics such as digital cameras and peripheral devices, and imaging software. Also publishes articles such as reviews on the use of actual digital camera models and photo samples taken using new models.